The Tell a Friend Campaign is a unique and exciting campaign to engage South Cantabrians to tell their story of why they love to live and do business here. Enticed by an awesome prize pack, budding marketers used social media and other formats to reach their friends, family and colleagues with their story.
We are absolutely delighted with the entries, they represent such a wide range of interests in South Canterbury, from the action-packed outdoors to the family friendly, caring community in which we live. An estimated 70,000 people had viewed or otherwise been reached by Tell a Friend projects by the time entries closed in mid-December.
Each of the six finalist have worked with ADBT & Deep Creative to make an engaging video that captures their slice of South Canterbury in a fun a creative way. They have one month to make their video go as viral as possible, the video with most views will win the $10,000 prize package